I. Embracing and Leading Change
Bret Simmons, UNR
II. Mentoring at All Levels
III. Best Practices in Digital Marketing
Lauralie Ezra, Crowd Siren
IV. Email Marketing Strategies & Tactics
Candice Bellittera, PRSA National
Join us for “Elevate Your #PRactice” catered for professionals of all levels on April 29 from 8 a.m. to 5 p.m. at the Atlantis Casino Resort Spa. Wherever you are in your career, this full-day workshop is designed to help you reach the next level.
Three distinct tracks offer something for every practitioner, whether entry level or decades deep. This workshop will be just that: an opportunity to delve deeper into the nitty-gritty of specific topics, lifting you from the standard PowerPoint fare so common in lectures.
Attend one of the following tracks, or mix-and-match depending upon your needs and interests!
- Tactics Track (entry level) – Designed for the entry-level public relations professionals and nonprofits or small businesses, the tactics track includes sessions designed to focus on specific and important tactics of today’s evolving practice. With sessions like communicating in video platforms and maximizing your online content, this track will set you up to shine.
- Strategies Track (mid level) – The strategies track is intended for those who are steady in their career, yet ready to head to the next level. With in-depth workshop sessions on crisis communications and brand journalism, this track will challenge and prepare you.
- Leadership Track (solo / vast experience level) – Whether it’s mentoring to bring your staff up to the next level, or making the jump to a solo practice, the leadership track is designed to help you elevate your personal brand either within your organization or among your current and prospective clients.
SPECIAL LUNCH PROGRAM: As part of this unique workshop, we are thrilled to have Bitch Media Co-Founder, Andi Zeisler join us for a special presentation during the lunch hour.
Please Note: Lunch Program tickets are available, if you cannot attend the full day workshop and would only like to attend the lunch presentation.